Driver Delivery App
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.


Hi-Fidelity Screens
Driver Interviews
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
What I discovered was simple: drivers don’t just want another app, they want a reliable co-pilot, one that keeps things fast, clear, and safe while they’re out on the road.
These insights were pivotal in shaping the app’s design direction. By grounding decisions in first-hand driver feedback, the app evolved into a solution that prioritized safety, efficiency, and real-world usability.

A closer look at the voices of the drivers
User Persona
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
Meet Ethan, a seasoned delivery driver persona developed from user interviews. Ethan represents the core user group whose daily challenges shaped the app’s design. His priorities, such as efficiency, safety, and reliable navigation, guided decisions around task flows, feature prioritization, and interface simplicity.

User Personas to guide design decisions
User Flows
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
Flow 1: From clocking in to grabbing the first ticket, this flow shows how a driver gets ready for the road. Drivers log in, go on duty, and either scan or receive an assigned order. In just a few taps, a new delivery is queued up and ready to roll.
Flow 2: The heart of the job: taking an order from the store to the doorstep. This flow captures the journey, from marking ‘En Route’ to confirming delivery and closing with payment, keeping drivers focused on safe, efficient service.

Flow 1: Assigning a Delivery Order

Flow 2: Delivering an Order
Information Architecture
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
It provides the overall structure of the app highlighting the organization of delivery orders, driver status indicators, essential task actions, and quick access menus.

Information Architecture (IA)
Impact & Learnings
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
Key Takeaways:
Project Details
Industry
Food & Beverage
Year
2024
Services
Research & Discovery
User Journey Mapping
UI/UX Design
Design System
Testing & Iteration
Type
Enterprise Operations App
Driver Delivery App
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.


Hi-Fidelity Screens
Driver Interviews
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
What I discovered was simple: drivers don’t just want another app, they want a reliable co-pilot, one that keeps things fast, clear, and safe while they’re out on the road.
These insights were pivotal in shaping the app’s design direction. By grounding decisions in first-hand driver feedback, the app evolved into a solution that prioritized safety, efficiency, and real-world usability.

A closer look at the voices of the drivers
User Persona
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
Meet Ethan, a seasoned delivery driver persona developed from user interviews. Ethan represents the core user group whose daily challenges shaped the app’s design. His priorities, such as efficiency, safety, and reliable navigation, guided decisions around task flows, feature prioritization, and interface simplicity.

User Personas to guide design decisions
User Flows
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
Flow 1: From clocking in to grabbing the first ticket, this flow shows how a driver gets ready for the road. Drivers log in, go on duty, and either scan or receive an assigned order. In just a few taps, a new delivery is queued up and ready to roll.
Flow 2: The heart of the job: taking an order from the store to the doorstep. This flow captures the journey, from marking ‘En Route’ to confirming delivery and closing with payment, keeping drivers focused on safe, efficient service.

Flow 1: Assigning a Delivery Order

Flow 2: Delivering an Order
Information Architecture
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
It provides the overall structure of the app highlighting the organization of delivery orders, driver status indicators, essential task actions, and quick access menus.

Information Architecture (IA)
Impact & Learnings
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions. The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.
Key Takeaways:
Project Details
Industry
Food & Beverage
Year
2024
Services
Research & Discovery
User Journey Mapping
UI/UX Design
Design System
Testing & Iteration
Type
Enterprise Operations App
Driver Delivery App
This initiative focused on elevating the driver experience within Panago Pizza, a leading Canadian pizza chain committed to leveraging technology for streamlined and enjoyable employee interactions.
The project’s objective was to refine order preparation and payment processes, while integrating features tailored to Panago’s unique business requirements.


Hi-Fidelity Screens
Driver Interviews
Designing for drivers meant going straight to the source, the people behind the wheel. I spent time chatting with Panago’s delivery drivers to hear their stories, frustrations, and “wish list” features. From battling parking tickets to juggling multiple orders, their day-to-day challenges became the blueprint for the app.
What I discovered was simple: drivers don’t just want another app, they want a reliable co-pilot, one that keeps things fast, clear, and safe while they’re out on the road.
These insights were pivotal in shaping the app’s design direction. By grounding decisions in first-hand driver feedback, the app evolved into a solution that prioritized safety, efficiency, and real-world usability.

A closer look at the voices of the drivers
User Persona
Creating personas helped me anchor the design decisions around real user needs and behaviors. Ethan represents a seasoned Panago driver who values efficiency, organization, and reliability in his daily workflow.
Meet Ethan, a seasoned delivery driver persona developed from user interviews. Ethan represents the core user group whose daily challenges shaped the app’s design. His priorities, such as efficiency, safety, and reliable navigation, guided decisions around task flows, feature prioritization, and interface simplicity.

User Personas to guide design decisions
User Flows
With research and personas in place, I mapped out user flows for the most critical tasks drivers perform daily. These flows acted as a visual roadmap to align stakeholders and simplify complex processes.
Flow 1: From clocking in to grabbing the first ticket, this flow shows how a driver gets ready for the road. Drivers log in, go on duty, and either scan or receive an assigned order. In just a few taps, a new delivery is queued up and ready to roll.
Flow 2: The heart of the job: taking an order from the store to the doorstep. This flow captures the journey, from marking ‘En Route’ to confirming delivery and closing with payment, keeping drivers focused on safe, efficient service.

Flow 1: Assigning a Delivery Order

Flow 2: Delivering an Order
Information Architecture
The delivery driver app was designed with a clear and intuitive information architecture, ensuring that drivers could quickly access the most important elements without distraction.
It provides the overall structure of the app highlighting the organization of delivery orders, driver status indicators, essential task actions, and quick access menus.

Information Architecture (IA)
Impact & Learnings
This project highlighted the power of designing for employees, not just customers. By listening to drivers, shaping personas, mapping flows, and structuring the app’s information architecture, I was able to design a solution that improved efficiency, safety, and overall delivery experience.
Key Takeaways:
While I can’t share the hi-fidelity screens due to privacy reasons, just imagine a clean, driver-friendly interface that feels like a co-pilot on every delivery run. Think of it as the “pizza-delivery superhero app”.
Project Details
Industry
Food & Beverage
Year
2024
Services
Research & Discovery
User Journey Mapping
UI/UX Design
Design System
Testing & Iteration
Type
Enterprise Operations App